- +30%
Increase in Patient Leads
Smiline, a leading multi-specialty dental hospital, approached Ink Now with the goal of modernizing their brand and capturing the attention of a wider, digital-first audience. With a strategic mix of branding, social media, and precision-driven lead generation, we helped transform their online presence—leading to a sharp increase in patient consultations.

About Smiline Dental
Smiline is one of South India’s most trusted dental hospitals, known for its excellence in cosmetic dentistry, orthodontics, implants, and pediatric care. With decades of experience and state-of-the-art technology, Smiline delivers personalized dental care across all age groups in a modern, patient-friendly environment.

The challenge
Despite their strong offline reputation, Smiline lacked cohesive brand visibility online. Their social presence was fragmented, and digital leads were inconsistent. They needed a strategy partner to refresh their brand, amplify their social presence, and bring in a steady flow of new patient inquiries.
Ink Now stepped in with a full-funnel strategy that included:
- Brand revamp and visual identity consistency
- Story-driven, educational social media content
- Location-specific lead generation campaigns
- Funnel optimization and audience retargeting
Smiline’s management shared:
“Ink Now helped us find our voice online. The brand now feels modern, relatable, and is finally reaching the audience we’ve been trying to attract for years.”
Services Used:
STRENGTH IN NUMBERS
Business impact
Our collaboration with Smiline resulted in a significant uplift in brand awareness, patient engagement, and qualified lead flow. With smart targeting and campaign optimization, we achieved impressive digital growth in a matter of months.
Increase in patient leads
Improvement in social media engagement
More appointments booked online
A Trusted Growth Partner
With a cohesive brand identity and digital strategy in place, Smiline continues to grow its digital footprint. Ink Now remains their go-to partner for scalable campaigns, patient-focused content, and brand-building initiatives.
“From creatives to conversions, Ink Now owns the process end to end. They’ve brought in not just patients—but the right patients.”
- Brand identity refresh: new tone, visual systems, and messaging
- Awareness + service-based content calendar
- Instagram Reels, before/after stories, and testimonial content
- Google & Meta lead-gen campaigns by location
- Custom landing pages for appointment conversions
+175%
Increase in
Leads
3X
More Appointments Booked Online
210%
Higher Social Engagement